< Return to previous page                                             the applications   Ford Europe - Frankfurt Motor Show, New Car Launch This promotional experience was used at the Frankfurt Motor Show (1995) and Ford Dealerships around Europe. It was based around a test drive of the then recently launched Ford Galaxy. The user sat in a real Galaxy seat during the experience, which was equipped with a bass shaker to simulate 'rumble' from the road. The player experienced being driven through town and country by a virtual chauffeur. The events that the user experienced in their ride were staged to identify particular features of the vehicle. Although the graphics on this program are obviously outdated now by our standards, the application effectively demonstrates how the technology can be used as part of an exhibition, and attracts attention from the press and the public. The technology draws them in, we can provide the software to ensure they are then delivered the most suitable, and powerful message. Maelstrom has worked on many projects for very different products. If you are planning exhibitions for a brand and would like to discuss the inclusion of a branded Virtual Reality experience, please contact us.	.