Get ready to enter the virtual world of ProLogis - where visiting our developments from now on will be as easy as child's play.

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An exciting breakthrough in technology means you can take a virtual tour of our distribution centres from the comfort of your office or home. It's as simple as playing a computer game - just install the CD-ROM brochure you'll receive soon on your PC and watch as you are transported into the very heart of the development.

With the help of the latest immersive virtual reality technology, prospective occupiers can wander freely around the units, inside and out, get a bird's eye view of the development and see how it will all look when it's finished. It's fully 3-D, using satellite imagery and digital terrain mapping, giving accurate dimensions and a comprehensive overview of the whole site.

ProLogis is the first UK property developer to use the bespoke software tools to develop, present and market its new distribution centres in this way. It has all been made possible thanks to a link-up with leading virtual reality specialists Maelstrom, of Leicester, who have been involved with many large-scale architectural stadia projects, including the new Coventry City FC stadium.

Nick Brown, UK Communication Manager of ProLogis Developments, and Maelstrom creative director Graham Patten, got together to discuss the idea of creating a virtual world for the company, and chose our Kettering site as the pilot model.

The result is a realtime virtual reality environment, where the viewer is allowed to wander wherever they like within the model, look at whatever they want, and for as long as they want. The virtual world shows the entire Kettering site positioned in the centre of a 5km by 5km landscape, with four pre-determined flight paths to show the viewer the main features of the site.

The software includes the ability to travel from the A14 - the park's main access route - and to view the development in flying, running or walking mode; enter sheds and offices, switch racking on and off, switch traffic on and off and even show the site before and after the build.

You can zoom down onto the park from thousands of feet up, or from a house nearby for a close-up view. All the elevations and park plans are included, as well as the pdfs. All this virtual reality software has been turned into a special CD-ROM brochure, which is currently being distributed to industrial property agents and prospective occupiers.

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To celebrate our involvement in this cutting edge technology, ProLogis recently held a series of innovative launch events, where agents were able to don a virtual reality headset and harness, and skydive more than 6,000 ft onto the Kettering development. All the players were able to interact together as characters in the virtual reality world, and they were set a mission to complete once they landed on terra firma. It all proved a rather exhilarating, and unforgettable experience!

(The VR tour is currently only available on our Kettering development, but will eventually cover all our sites nationwide. And if your company wishes to experience the thrill of the skydive launch, then we can arrange for the kit to be available.

ASHBY LAUNCH EVENT